Reviews of Funded Today
From Kickstarter & Indiegogo Creators
“We’ve had a great experience working with Funded Today. Funded Today is the best crowdfunding marketing agency out there. The best… Period. Funded Today reached out to us in August 2015, when we were in the middle of our Kickstarter campaign. We were already at $4 million then and our campaign was slowing down and was at the verge of dying. Our Kickstarter campaign had gone viral initially which led us to raise $3 million in the first 3 weeks and then it got saturated and started to slow down. To cross the $4 million mark it took us to another 2 weeks. Then, we got Funded Today onboard in the 6th week and they reached out to a completely different audience and got another huge wave of traffic our way which helps us add another $4.5 million to our total in the last 3 weeks and our campaign closed at $9.19mn. Our total campaign duration was 8 weeks. Funded Today has got access to thousands of crowdfunding campaigns and they’ve built a community of early adopters out of it. They were able to get our campaign in front of the right audience who are mavens, early adopters of technology and innovative products. We couldn’t have done that using only facebook ads.”
“After I launched Tenikle, I ended up going with Funded Today. It felt like throwing $3k on black with the upfront cost, but I’m really glad I did because the payoff was worth it. You get what you pay for. When talking return on investment, $3k brought me in almost $80k (so far) minus what they take in the end. I think this model works great because they’re incentivized to do as best as possible. I’m a lone-wolf creator and don’t have a team to help me with running ads, so getting someone on board was important to me. If you know what you’re doing, then do it yourself. If your project is good, it will be easily marketed and you’ll do great with them. If it’s not in your budget and your project is iffy, work on getting it dialed before working with any outside marketer. My 2 cents. Hope it helps.”
Kodiak Weekender Duffle: Raised $252,311
“These guys are awesome!! We launched a Kickstarter campaign in March of 2017. They helped us raise over $107,000 and we ended up 2145% funded. They under promised and over delivered, and adapted to our project throughout the campaign. They gave me great suggestions on what I could do to improve the campaign and maximize pledges. I would highly recommend them for your crowdfunding project!”
“3000+ backers pledged $1.37 Million to Cubiio, my first campaign. We could not have achieved it without the help from FUNDED TODAY. They are nice, energetic, aggressive, professional, hard workers. I will hire FUNDED TODAY to promote my next campaign again. It is reasonable to choose a good marketing partner if you aim to Million.”
“Overall, our Kickstarter campaign (Olarm) raised almost $200,000, so we're very proud of that, especially for our first campaign. We attribute a lot of that effort to the good work that Funded Today did for us.”
“We had a successful campaign last summer and we partnered with Funded Today about halfway through the campaign. We found Funded Today to be very professional and very experienced in Kickstarter marketing. They helped us generate some very good insights into who our key audiences are. Would I consider working with them again? Yes! The communication was very good. They were flexible in finding a way for us to work together. They were able to drive traffic to our page and generate quite a few sales. Thank you Funded Today.”
Cold Shoulder 2.0: Raised $53,940
“I just wanted to say that the folks at Funded Today are awesome. It was easy to work with them. They helped me improve my campaign. They helped me copy my campaign from Kickstarter to Indiegogo so we could move over to InDemand creator as soon as the Kicktarter camapign was done. And they’re very communicative and very easy to work with via Skype.”
“A week before we launched our campaign, we got Funded Today onboard. With their help we were able to raise around $200,000. Their invaluable experience in crowdfunding helped us a lot. Funded Today will definitely be our first choice for a crowdfunding marketing agency or partner if we choose to launch another campaign.”
Hemingway Heritage Watch: Raised $80,321
“It’s been fun working with Funded Today. They did a great job and were very professional.”
Drink Induction Chiller: Raised $106,868
“[A]bout halfway through my campaign with $13.5k raised, I continued my conversation with Jordan (a sales rep at Funded Today). We discussed my conversion ratios and what Funded Today could do that I couldn’t on my own. We negotiated terms and I ran the numbers. In order to break even with Funded Today at my margins, we would need the campaign to reach $90k. This was very unlikely, and to their credit, no one at Funded Today guaranteed any specific amount. I hesitantly signed the contract after a careful review, wired the upfront fees, and ads were running within a few hours. Jordan immediately assembled a team of Funded Today employees who each had different roles on marketing my campaign, and the communication was excellent and easy. It was obvious in our first 24 hours that the ads were converting well, which I somewhat expected based on the fact that I had over 200 organic backers, was converting around 3.5% of page views according to Google Analytics, and 10% of people who viewed my video backed. We ramped up fast since Funded Today came in with only 12 days left in my campaign. I was featured on their cashback newsletter, which alone raised about $6k in one day. I slightly increased my prices to account for the margins, and even so, was selling $10k+ per day. Looking at the Kicktraq data, you can see from 6/21 onwards, where we began to ramp the campaign with their platform. I was shocked at how fast the campaign grew, and in less than two weeks we raised $93k together. $44k can directly be attributed to Funded Today, and having all those backers helps drive more Kickstarter traffic to the campaign based on the discovery and search algo. Overall, I have to say I am incredibly thankful and impressed with Funded Today. You cannot match their conversions doing Facebook ads on your own (I tried), as they have the audience and techniques nailed down. They can create a look-a-like audience, which a small budget facebook page doesn’t have access to. They also have a great cashback network and email list. However, I cannot recommend them to everyone. Your campaign must be doing well on its own, it much have a big enough audience, and it must convert from ads. Funded Today gave me a huge boost, compared to the $30k I was trending towards organically. I believe they can do the same for you if you have a marketable campaign. However, if you are looking for a lifeline, throwing your money at any marketing agency is probably not going to help. Sometimes a caterpillar doesn’t become a butterfly—that’s the risk with launching a new product on a crowdfunding site.”
“FUNDED TODAY—KING OF CROWDFUNDING”
“This is our second time working with Funded Today and we must say that, in both projects that we’ve worked together, it’s been great! The team is really knowledgeable and full of ideas, from keeping us up-to-date on a day-to-day basis on their trial/testing stages to reminding us to get updates ready weekly to engage with our backers. We’ve seen firsthand their scaling ads with great results—the digital marketing team focuses on audiences that matter, that actually can return a result—so, we were really impressed with that. In some instances, that doubled our average pledges in the course of 14 days, almost doubling our total pledged amount. We’ll definitely partner up with them again.”
“Overall the FT helped the campaign above my expectation.”
“We used Funded Today for our Kickstarter campaign. They are very professional and clear about what they can and cannot do. Just be sure to read ALL the paperwork they give you so you are also clear on this. We paid the due diligence fee ($3,500) but our ads didn´t convert however we were 100% clear that this could happen so we knew it was a risk. They did however use other forms of marketing to get us $6,400 (£4,730) in pledges. They were an amazing support and source of information during our campaign especially when we encountered a bit of a crisis situation. I would use them again.”
“My experience with Funded Today has been phenomenal. I would highly recommend it. My advice would be to figure out if your campaign can afford it—look at the margins on your products and, then, if you do have high-enough margins, and you have the capital to be able to invest in it, I would say 100% ‘go for it.’ Without Funded Today, we would not have made our target—we would for sure not have made our goal—and we’ve surpassed it and we still have 6 days left in the campaign. The communication has been my favorite part—there’s been excellent commuinication. The whole team is really working with us and letting us know what’s going on at all times. So, overall, I give Funded Today two thumbs-up and I would recommend it highly.”
“Thank you very much for Funded Today’s help. We’ll definitely do our next project with Funded Today. Great job!”
“So, Funded Today overall gained us a lot more exposure and really helped us out after we were plateauing at about day 13. We signed with them with about 20 days to go, and they took our campaign from $20,000 to $60,000 in that time-frame. So, that was really exciting to see and really appreciated.”
“Thanks Funded Today. You did a great job and absolutely exceeded my expectations. I am sure we will be working with Funded Today in the future. We have about six projects were working on right now but various stages our intent is to always use Funded Today for all of our projects. We are just trying to set the calendar to figure out which we should do first. I should know in the next week I would be glad to share that calendar with Funded Today once we’re there.”
Premium Boxer Briefs: Raised $142,672
“We got in touch with the people over at Funded Today. Luckily, they were able to gather up something really quickly with 5 days left of the campaign. They managed to do something pretty spectacular. Pretty exponential growth had they had more time they would have gathered a whole lot more. They managed to pass all other source of traffic and referral traffic. Pretty amazing work. Highly recommend these guys.”
“Thanks to Funded Today’s support we were about to get the stabilizer flash shell funded. We were really excited to get this project off the ground and Funded Today made that all possible. The only regret is not using them sooner. It was incredible to see the difference from where we were to the moment we brought them on board just skyrocketed our pledges in the last week or so. I highly recommend working with Funded Today we plan on using them for future campaigns as well and future product ideas and using them from the very beginning. It was very helpful to have their insight and tips to make our product listing page better but also to have their expertise to bring on the right customers who were looking for our product was wonderful. Thank you Funded Today. None of this would have been possible without Funded Today and their incredible work.”
“When we first launched on Kickstarter, I was scared. So, I brought on Funded Today. Jordan was my Client Specialist and he was able to guide me and help me out throughout the entire process. He even answered my questions at 11:00 PM at night, and weekends, you name it! I really owe my success to Funded Today and the great team behind Funded Today. Now, Ruggy is ranked 18th out of 4,700 live projects on Kickstarter! Thank you, Funded Today!”
MEGA GLAM Hair Curling Wraps: Raised $41,200
“Funded Today helped fund over 2/3 of the campaign. Working with Funded Today gave me complete confidence. They knew the ropes well and gave me terrific guidance with cross collaborations and other methods that they have tried and found true to be successful with Kickstarter campaigns. Working with Funded Today was wonderful they were always prompt and quick to respond to any questions that I might have. I liked working with them because I felt they had a high level of integrity and honesty. I would recommend them hands down over and over they did a terrific job. We’re grateful for their partnership. Would I do another campaign with them? Absolutely.”
“We (at the start of the campaign) went out and searched for the best possible marketing agency to partner with. We interviewed a few different agencies—and there’s lots of good ones out there—but we landed on Funded Today because they seemed to have a good grasp on the entire project; they can make your video, they can write your video, they can do your Kickstarter page, they can do PR and paid-media. We were pretty far into the process already, so we had our video done and we had most of our page done, so we selected to do the PR and the paid-media with them. Now, the PR has been awesome—Pascal has done a great job; he’s got us a number of different articles that have shown very good conversion. And, then, the paid-media—Stephanie has done a great job, as well. Now, what you have to understand about the paid-media is it’s a little bit slow in the beginning—they take time to optimize, they want to really find the best bang for your buck—but, once they do, they really start to roll. Stephanie’s done a great job—she kept me in check, which is good. I’d like to thank Funded Today for their hard work.”
Roost Laptop Stands: Raised $785,724
“Funded Today came onboard after $200,000 and was part of raising an additional $500,000 to reach out final goal of $780,000. They were very communicative and they absolutely were in line with my needs as a creator. Funded Today were extremely good at what they did and they were receptive to strategy ideas I had. They did really well in all aspects. Two thumbs up from me and the Roost Stand.”
“FT handled everything professionally.”
“We brought on Funded Today for the last 2 weeks and we went from $10,000 in the first 3 weeks to $40,000 in the last 2 weeks—we went from on pace of being $15,000 to reaching $50,000. Results-based—that’s what it comes down to—and Funded Today got that for us. Again, it’s all about getting eyeballs onto your campaign, and we did a lot of work to try to do that, and Funded Today was phenomenal—working with their team, great communication (getting back to us all hours of the day, weekends, things like that)—they were great!”
